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kāi

The word kāi is derived from the Mandarin character 开 (kāi), which literally translates to “open”, and is also used in the term 开心 (kāi xīn), meaning “happiness”. It is the perfect word for a brand that is inspired by moments of happiness, and the idea of being fearlessly free. Founder Christabel Chua, a.k.a @bellywellyjelly, is an established fashion & beauty blogger from Singapore. Known for her cheerful disposition, Christabel often encourages her readers to stay positive despite the various obstacles in life. Incorporating her beliefs into kāi, she wanted to create a line of products that would lift the spirits of anyone who owns them.
Fancy Gem Trio Decal Sticker

Fancy Gem Trio Decal Sticker

$3.90

Fancy gems are everyone's childhood favourite! For a daily dose of #yourvitaminhappy, stick this decal on spaces close to you, like your phone, lap...

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$3.90
Rainbow Kueh Decal Sticker

Rainbow Kueh Decal Sticker

$3.90

The iconic rainbow lapis sagu! For a daily dose of #yourvitaminhappy, stick this decal on spaces close to you, like your phone, laptop, water bottl...

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$3.90
Curry Puff Decal Sticker

Curry Puff Decal Sticker

$3.90

Keep calm and curry on! For a daily dose of #yourvitaminhappy, stick this decal on spaces close to you, like your phone, laptop, water bottles and ...

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$3.90
Flower Power Tumbler

Flower Power Tumbler

$29.90

Drink more water with the Flower Power Tumbler.Flowers represent new beginnings and all things beautiful. Each evoking a different feeling, validat...

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$29.90
Coffee, Wine & Water Tumbler

Coffee, Wine & Water Tumbler

$29.90

Coffee, wine & water belong on the same table. Coffee for the extra mile, wine for conversation and water for sustenance. Everything in perfect...

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$29.90
Social Hiatus Bucket Hat in Midnight Blue

Social Hiatus Bucket Hat in Midnight Blue

$39.90

Social media can wait. In this digital age, a lot of us tend to live and see the world through our screens. Be sure to live and appreciate each mom...

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$39.90
Social Hiatus Bucket Hat in White

Social Hiatus Bucket Hat in White

$39.90

Social media can wait. In this digital age, a lot of us tend to live and see the world through our screens. Be sure to live and appreciate each mom...

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$39.90
No Fear Cap In Seafoam

No Fear Cap In Seafoam

$34.90

Your fears are mostly imagined. How often have we found ourselves overthinking a situation or scenario? We can get so caught up in our own worries ...

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$34.90
No Fear Cap In Black

No Fear Cap In Black

$34.90

Your fears are mostly imagined. How often have we found ourselves overthinking a situation or scenario? We can get so caught up in our own worries ...

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$34.90
Sticker Pack: I’ll Be Okay

Sticker Pack: I’ll Be Okay

$8.90

Be inspired by the little beautiful things in life that make every day feel okay. This sticker pack features her whimsical illustrated and embroide...

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$8.90
Sticker Pack: Stay Fresh

Sticker Pack: Stay Fresh

$8.90

Inspired by the labels stuck onto our favourite fruits at the supermarket, this sticker pack promises to pack a punch! Pick your favourites and sti...

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$8.90
Sticker Pack: Plant Friends

Sticker Pack: Plant Friends

$8.90

Calling all plant moms, dads & all! Celebrating the calm and joy that greenery provides, this sticker pack is filled with some of our favourite...

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$8.90
30 Things I Learned By 30: Reminder Card Set

30 Things I Learned By 30: Reminder Card Set

$29.90

Life is a rollercoaster, and sometimes all you need is a little reminder to keep on going. In this set of 30 reminder cards, our founder, shares le...

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$29.90
Greeting Card: Vanilla Tart

Greeting Card: Vanilla Tart

$6.90

Pen down a handwritten message for someone you love with our ultra sweet greeting cards! Printed on 250gsm matte card stock Blank interior Comes w...

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$6.90
Greeting Card: Chocolate Cake

Greeting Card: Chocolate Cake

$6.90

Pen down a handwritten message for someone you love with our ultra sweet greeting cards! Printed on 250gsm matte card stock Blank interior Comes w...

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$6.90
Greeting Card: Slow Things Down

Greeting Card: Slow Things Down

$6.90

Pen down a handwritten message for someone you love with our greeting cards! Printed in full-colour on 250gsm cards Blank interior Comes with an e...

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$6.90
Greeting Card: You Make Me Happy

Greeting Card: You Make Me Happy

$6.90

Pen down a handwritten message for someone you love with our greeting cards! Printed in full-colour on 250gsm cards Blank interior Comes with an e...

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$6.90
Greeting Card: You Made It

Greeting Card: You Made It

$6.90

Pen down a handwritten message for someone you love with our greeting cards! Printed in full-colour on 250gsm cards Blank interior Comes with an e...

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$6.90
Greeting Card: Thankful For You

Greeting Card: Thankful For You

$6.90

Pen down a handwritten message for someone you love with our greeting cards! Printed in full-colour on 250gsm cards Blank interior Comes with an e...

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$6.90
The Onigiri Bag

The Onigiri Bag

$119.00

Deliciously sophisticated, a feast for the eyes. Pair this with any outfit and you’ll always look chic! The Onigiri Bag takes you effortlessly from...

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$119.00
The Salmon Sushi Pouch

The Salmon Sushi Pouch

$58.00

Made from our finest material, hand-picked for its colour, texture and beauty. It will always stay fresh & look fresh right by your side!⁣ A pr...

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$58.00
The Tamago Sushi Pouch

The Tamago Sushi Pouch

$58.00

Sweet, light, and a joy to have around. This pouch makes storing your everyday essentials such as cards, cash and coins an extra joyous affair!⁣⁣⁣⁣...

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$58.00
Sticker Set: Life's Good

Sticker Set: Life's Good

$18.90

This sticker set is complete with all the essentials that you need: self-care tidbits, holiday reminders, daily work or school prompts and wellness...

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$18.90
Sticker Pack: Note to Self

Sticker Pack: Note to Self

$8.90

Stick them on your phones, mirrors or laptops for quick everyday pick-me-ups! Transparent, water-resistant material 2 sheets of stickers per pack ...

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$8.90